E1919cee0a21ff40b930c73cc126df85f8e260e9
Homepage / Who we are / Group Structure

The Danesmoor Group Structure

A family-run group, united by shared values, and an innovative approach. 

The Danesmoor Group comprises of three principal businesses, PWS Distributors (including PWS worksurfaces), Life Kitchens (operating across retail and trade), and Danesmoor, a sales agency with exclusive UK representation of market leading OEMs producing products for the sector and one of the industry’s leading, advisory and design consultancies.

 

The group also operates several market leading brands, including, Second Nature Kitchens and 1909 Kitchens 

 

With approaching 400 employees, over 600,000 sq feet of vertically integrated on-site capacity and state-of-the-art, efficient, manufacturing capabilities, The Danesmoor Group is a unique market leader in the UK KBB sector.  

Over 120 years

of proud heritage, industry experience and expertise
Shopinterior Resized

Over 12,500+

stocked products, all under one roof
Warehouse

400+

expert employees dedicated to servicing and growing your business
Design Centre 0299 High Res Low Res

Our Business units

Giving you an unrivalled trade and retail coverage of the UK KBB sector

Meet the Leadership team

Mark Stephenson 2 Low Res

Mark Stephenson, CEO

Mark is part of the fourth generation of Stephenson family that has led & grown the business from its Darlington Ironmongery shop foundations in 1903, to become today one of the leading distributors and suppliers to the UK KBB trade through the PWS and Life brands.

Chris Wragg 0151 Bw High Res Low Res

Chris Wragg, Group Managing Director

Chris joined the Danesmoor Group in August 2024 as Group Marketing Director and stepped up to Group Managing Director in October 2025. Chris brings external experience to the Group from senior leadership roles in both big multi-national FMCG businesses such as Mars and Nestlé, but also in Private Equity & family investor backed businesses.

Oli Stephenson Headshot 005 Bw Low Res

Oliver Stephenson, Director

Oliver is a fifth-generation member of the Stephenson family and has grown up immersed in the business. Over 15 years he has gained hands-on experience across a wide range of roles within the Danesmoor Group. Drawing on this experience, he now helps shape the Group’s strategic direction and leads its People and Culture strategy. 

Lee Appleby Low Res

Lee Appleby, Group Manufacturing and Operations Director

Lee joined the Danesmoor Group in July 2023 as Group Director of Manufacturing & Operations. 

Lee brings extensive senior leadership experience from across the manufacturing and logistics sectors, having led multi-site operations for major UK and international businesses including Metsa Wood, KP Snacks. Lee has a strong track record in leading transformation programmes focused on efficiency, scalability, and sustainable growth.

Graham Thompson Low Res

Graham Thomson, Group Finance Director

Graham joined the Danesmoor Group in February 2022 as Head of Finance and was promoted to Group Finance Director in September 2022. Graham qualified at a regional accountancy firm before joining KPMG. He has experience in Private Equity and family backed businesses. At his time with Quantum Pharmaceutical, Graham was a part of the senior leadership team that executed the groups admission to AIM prior to being appointed group finance director, following its acquisition by Clinigen.  

Paul Dorrington Low Res

Paul Dorrington, Sales Director

Paul joined the Danesmoor Group on a work placement from Northumbria University in 2005 whilst studying product design. Following completion of his university degree Paul rejoined the group and has carried out sales roles across the organisation including Area and National Sales Manager. Joining the board in August 2024 Paul leads the sales strategy and sales teams across both PWS and Life Kitchens. 

Marc Holmes 1 Low Res

Marc Holmes, Director - Danesmoor Agency

Marc joined the Danesmoor Group in 2009 as Managing Director of Danesmoor Limited, later becoming Group Commercial Director in 2018. With senior leadership experience from The Meristem Furniture Group and MFI, he brings valuable sector knowledge and external perspective to the Group.

Kevin Gay 1 Low Res

Kevin Gay, Director

Since joining PWS in 1988, Kevin has developed his career alongside the Group’s growth, taking on roles in IT, customer service, marketing, worksurfaces, and operations, as well as delivering major infrastructure projects. He joined the Board in 2015 and now leads IT and systems across the Danesmoor Group. 

David Burchnall 2 Low Res

David Burchnall, Director

David joined Danesmoor Marketing in 1998 and has continued to work across different parts of the business. Currently overseeing the growth and development plan supplying kitchens and bedrooms into the contract market sector.